ObamaCare and Pajama Boy

December 20, 2013 | Karin

Previously, I’ve written about a number of efforts by the Obama Administration to get young people to sign up for ObamaCare. The Obama Administration has convened a meeting of celebrities, reached out to the NFL, held wine-and-cheese parties for moms and even produced a “Health Care for the Holidays” website targeting parents to try to convince them to sell ObamaCare to their kids during the holidays.

It seems as if the Administration is treating young people more like children and less like adults these days.

Take the latest marketing move that’s making headlines: Pajama Boy.

The President’s Organizing for Action tweeted out a picture of a young man in a red and green checkered pajama onesie holding hot chocolate with the message, “Wear pajamas. Drink hot chocolate. Talk about getting health insurance.”


To the Administration, young people are sitting around in onesie pajamas in their parents’ basement just waiting for their parents to explain to them how the world works.

Will this get you or your friends to sign up for ObamaCare? Some commentators have complained about men not growing up these days. Do images like these feed this idea? Have we reached a point in society where it is ok for men in their 20s to act more like children and less like adults?


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