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Feminists Challenge Miss Iceland

July 27, 2013 | Karin

It is interesting to read about what causes feminists take on around the world.  The Wall Street Journal reports that some feminists in Iceland are challenging the Miss Iceland contest:

REYKJAVIK, Iceland—In early July, eight women wearing sweaters began their week by filing into a sunlit meeting room in Iceland’s cozy capital to hatch a scheme.

The objective: Put Miss Iceland to death.

The women, including a 48-year-old pastor and an author in her early 30s, don’t actually want to harm the reigning 5-foot-9 beauty queen crowned in 2011. Instead, they dream of ending a competition that has endured for nearly half a century and helped put this Nordic island nation of 315,000 people on the map.

“Our goal must be to kill it,” Asa Richardsdottir, 49-year-old producer in the fine arts industry, said between sips of coffee. Matthildur Helgadottir-Jonudottir, an event manager also in her 40s, nodded in agreement. “Yes,” she said in a loud voice.

As a form of protest, the eight women applied to enter the beauty contest.

Following years of hullabaloo over whether the small country actually needs beauty contests, feminists are freshly emboldened because scores of Icelanders who don’t exactly fit the beauty queen mold signed up for the 2013 event slated for September, generating a wave of local media attention.

What do you think about beauty contests?  Read the rest of the article here.

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